Plan B - No Snow Globe

Climate change activists Plan B were looking launch a legal challenge against the government over their failure to meet environmental obligations. But they needed to raise support and funds.

We worked with them to create the most disappointing gift of the Christmas season – the ‘No-Snow Globe’ - which we launched at a central London Christmas market, where they sold out within hours. Meanwhile,  separate personalised versions were sent to Theresa May as well as to infamous climate change deniers such as Katie Hopkins, bringing the charity to the attention of thousands of new supporters.

Thanks to donations and sales of the globe, Plan B reached their target of £35,000 with ease.